Publishing Insider
Applied XL develops "event-detection algorithms that replicate the rigorous research process of biotech journalists in order to surface important signals," says CEO. Read the whole story
Even organizations outside of California that do business with California residents need to be aware and compliant with CCPA or face fines, notes BPA … Read the whole story
February's 14.7% increase represents the 11th month of double-digit expansion. Smaller ad categories continue to lead. Read the whole story
According to a McKinsey report, nearly 40% of shoppers have switched brands during the pandemic, and 80% have new shopping behaviors. Read the whole story
- COMMENTARY
For one, senior executives who are not CMOs bring their own preconceived notions of what good advertising looks like to the boardroom. Read the whole story
- COMMENTARY
Paid social and search dominate for spending on retail customer retention on the acquisition side, CommerceNext reports. Read the whole story
