Publishing Insider
by Tony Silber, Staff Writer
It's just one more addition to a long list of organizations associated with the magazine biz that have experienced a slow and bumpy decline in the last decade or so. Read the whole story
by Tony Silber
Publications acquired include 'Construction Equipment,' 'Roads & Bridges,' 'Storm Water Solutions,' 'Water Quality Products' and 'Water and Wastes Digest.' Read the whole story
by Joe Mandese
The high-profile publishing sponsorship comes after ABC rejected the pregnancy-relevant brand's Oscar commercial. Read the whole story
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by Laurie Sullivan
The update, open for public comment through May 31, 2022, includes two new items for publishers. The values -- ownerdomain and managerdomain -- aim … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Lotame analyzed the 2022 revenue impact from Apple's privacy changes, and estimates the Identifier for Advertisers to have a total impact on companies of … Read the whole story
by Karlene Lukovitz
The wild-card entrepreneur -- now Twitter's biggest stakeholder, as well as the world's richest person -- made an offer valuing Twitter at $43 billion. … Read the whole story
COMMENTARY
by Joe Mandese
"I was thinking the other day that ratings stories don't mean very much anymore, unless they are about live events (like award shows and … Read the whole story
by Laurie Sullivan
Borrell Associates plans to release its 2022 Benchmarking report on Wednesday that estimates local digital advertising will grow 9%, to $92.8 billion, accounting for … Read the whole story
COMMENTARY
by Tony Jarvis, Op-Ed Contributor
The final day of the ARF conference highlighted the meaninglessness of audience "impressions," as well as nebulous terms like "watching," "viewing," etc. Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
I have read countless articles and watched a ton of videos, looking for anything that had "for dummies" in the title. It still hasn't … Read the whole story