Publishing Insider
It's just one more addition to a long list of organizations associated with the magazine biz that have experienced a slow and bumpy decline in the last decade or so. Read the whole story
Publications acquired include 'Construction Equipment,' 'Roads & Bridges,' 'Storm Water Solutions,' 'Water Quality Products' and 'Water and Wastes Digest.' Read the whole story
The high-profile publishing sponsorship comes after ABC rejected the pregnancy-relevant brand's Oscar commercial. Read the whole story
The update, open for public comment through May 31, 2022, includes two new items for publishers. The values -- ownerdomain and managerdomain -- aim … Read the whole story
COMMENTARYLotame analyzed the 2022 revenue impact from Apple's privacy changes, and estimates the Identifier for Advertisers to have a total impact on companies of … Read the whole story
The wild-card entrepreneur -- now Twitter's biggest stakeholder, as well as the world's richest person -- made an offer valuing Twitter at $43 billion. … Read the whole story
COMMENTARY"I was thinking the other day that ratings stories don't mean very much anymore, unless they are about live events (like award shows and … Read the whole story
Borrell Associates plans to release its 2022 Benchmarking report on Wednesday that estimates local digital advertising will grow 9%, to $92.8 billion, accounting for … Read the whole story
COMMENTARYThe final day of the ARF conference highlighted the meaninglessness of audience "impressions," as well as nebulous terms like "watching," "viewing," etc. Read the whole story
- COMMENTARY
I have read countless articles and watched a ton of videos, looking for anything that had "for dummies" in the title. It still hasn't … Read the whole story
