The Social Graf
                                        
                                            by Erik Sass, Staff Writer
                                        
                                    It still doesn't make the slightest bit of sense to me, but the "social shopping" phenomenon evidently makes a great deal of sense to people with lots of dough to … Read the whole story
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                                            by Joe Mandese
                                        
                                    
Social media may be one of the most talked about segments of Madison Avenue's media mix, but it's still relatively miniscule, according to a … Read the whole story
 
                                        
                                            COMMENTARY
                                        
                                    
                                        
                                            by Catharine P. Taylor
                                        
                                    Even though I've excerpted portions of it here, do I ever have a must-read for you: the Q&A; posted yesterday between Elliott Schrage, Facebook's … Read the whole story
                                        
                                            COMMENTARY
                                        
                                    
                                        
                                            by Kaila Colbin, Featured Contributor
                                        
                                    I have a friend who is a bit, shall we say, retiring. On Facebook, he goes by his alter ego: an ASCII mouse with … Read the whole story
                                        
                                            COMMENTARY
                                        
                                    
                                        
                                            by David Berkowitz
                                        
                                    We're getting so good at motivating consumers that we're motivating them to death. If you thought it was tough to bring Lazarus back, just … Read the whole story