The Social Graf
by Erik Sass, Staff Writer
Sometimes when you hear about the cutting edge of media technology you say "wow that's awesome!" Other times -- or sometimes at the same time -- you want to say … Read the whole story
by Fern Siegel
NBC is extending its audience reach -- to social media -- with "Fan It," a custom-built network affinity program that rewards fans for promoting … Read the whole story
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by Laurie Sullivan
California Poison Control System (CPCS) has launched a social media campaign to try and educate both English and Spanish-speaking families about poisons through Facebook, … Read the whole story
COMMENTARY
by Morgan Stewart
Perhaps the most shocking thing for me in conducting this research is to hear consumers talk about interacting with companies as being fun. Hearing … Read the whole story
COMMENTARY
by Catharine P. Taylor
Even though I've excerpted portions of it here, do I ever have a must-read for you: the Q&A; posted yesterday between Elliott Schrage, Facebook's … Read the whole story