The Social Graf
by Erik Sass, Staff Writer
A shocking 21% of young adults said they would turn down a job if it didn't allow them to access social network sites or their personal email during work hours, … Read the whole story
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by Joe Mandese
Social media may or may not be advertising, according to some people on Madison Avenue, but according to the average consumer, it has emerged … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Media6Degrees relies on social data to target ads to consumers online. Don't call this "behavioral targeting," says Ex-Googler and Media6Degrees CEO Tom Phillips. "It's … Read the whole story
COMMENTARY
by Neil Berman
Social media is a natural partner for email marketing. It gives marketers the opportunity to listen to customers, instead of simply talking to them. … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Search engines and technology companies building ad targeting platforms will pay attention to social connections and words used on the Web far more than … Read the whole story
COMMENTARY
by Catharine P. Taylor
At the risk of turning this column from the Social Media Insider into the Facebook Ranter, let me close my month-long look at Facebook's … Read the whole story