If anyone ever doubted that marketers must come to grips with social media, that doubt should be removed by the findings of the latest Harris Poll, released earlier this week. … Read the whole story
Heavy users of social or mobile media spend dramatically more time with overall media, and are more likely to use TV and the Internet … Read the whole story
Some people compete around badges and mayorships (Foursquare), connections and testimonials (LinkedIn), followers and list appearances (Twitter), and gang members and farm acreage (Zynga). … Read the whole story