One of the interesting emerging trends in social media is the rise of geo-targeted social networks focused on specific neighborhoods or locales -- which I will refer to as place-based … Read the whole story
The site, which went live Friday, is closely tied to Facebook and Twitter (users can use Facebook Connect login to begin posting), and a … Read the whole story
If it seems that in what is an increasingly fragmented digital landscape, social games have broken some secret code to building and engaging massive … Read the whole story
According to a study presented at a Pivot Conference (in partnership with Extra Mile Research) entitled "Marketers' Current and Future Use of Social Media," … Read the whole story
I don't even want everyone using Barcode Hero because then my kingdoms will crumble. If it becomes a great recommendation engine, though, I may … Read the whole story
The answer is not always a Facebook page and, in fact, this tactic may be more detrimental than beneficial to a brand. This is … Read the whole story
The Social Media Insider Summit started off the way these summits usually begin: With a sponsored breakfast workshop. But you're definitely going to want … Read the whole story
Following up on Seth Goldstein's soul-searching opening keynote for a better way to define social media, Kirk Cheyfitz, CEO, Story Worldwide, says he's found … Read the whole story
Hooman Radfar, CEO and Co-Founder, Clearspring Technologies, was talking about "The Social Network," the movie, for which Clearspring worked on its media campaign, and … Read the whole story