The Social Graf
by Erik Sass, Staff Writer
While everyone and their mom is now using social media, it has continued to suffer in comparison to established media like, say, television in one crucial regard: ratings and measuring … Read the whole story
by Laurie Sullivan
Converting a thumbs-up on Facebook, and now a click on Google +1, into a loyal brand fan doesn't come easy for some advertisers, but … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
With the mass cease and desist order leveled against the iPad news aggregation app Zite the other day, the topic of personalized content apps … Read the whole story
COMMENTARY
by Reggie Bradford
This is a trend we are seeing across the industry -- using the power of the social graph to hyper-target content to consumers, both … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
CEO Geoff Cook tells me that the mobile traffic for now is fairly evenly distributed across the iPhone, Android and mobile Web platforms. MyYearbook … Read the whole story