After raising the low end of its stock price in the days before the IPO, "early indications and the investment community's keen interest in the offering had pointed to a … Read the whole story
Tracx's soft launch is over -- and its initial client roster includes Microsoft, major ad agencies and the Financial Times. Business is so good, … Read the whole story
How much social media buzz can you build in seven days? Cause-marketing platform BroadCause will begin promoting an upcoming Black Eyed Peas event to … Read the whole story
Apparently I opened a can of worms in my last column. I was talking about real-time tweeting during the Search Insider Summit, lead largely … Read the whole story
One social media topic that's held my fascination lately is how to manage one's online reputation. I'm not talking here about how a big … Read the whole story