The first rule of the social media business is to choose a weird, opaque name for your company, and Cambridge-based Crimson Hexagon -- which specializes in semantic analysis to help … Read the whole story
The NFL, MLB and NHL Facebook communities have a combined 5.2 million Facebook fans. The Los Angeles Lakers, the most-"liked" individual sports team in … Read the whole story
Semantic technology start-up Bluefin Labs has begun testing tools for marketers to monitor and measure TV's influence via social media. The plan is to … Read the whole story
Robin Daniels, director of product marketing at Salesforce.com, tells Marketing Daily that the collaboration gets the car into the social media space, which it … Read the whole story
Kenshoo has taken its social media ad management tool out of beta. The test yielded 24 billion Facebook impressions for agencies and brands, such … Read the whole story
At the Pro SEO conference in Boston last week, Rand Fishkin discussed the recent changes and updates to Google's search results -- in particular, … Read the whole story
Lost in the chaos last week, amidst signs of rapture and fears of a second dot-com bubble, was a positive omen. What once appeared … Read the whole story
What does social media smell like? Does it have floral, woodsy or techie notes? The more important question is: Do you want to smell … Read the whole story
Way back in 1988 a little book by Robert Fulghum captivated America for the better part of two years. Called "All I Really Needed … Read the whole story