The Social Graf
by Erik Sass, Staff Writer
While big brands and national advertisers are embracing social media in highly visible (and not always competent) ways, the real evidence of its long-term utility is the high rate of … Read the whole story
by Joe Mandese
Social media, especially big social-networking platforms such as Facebook and Twitter, are transforming the way online users interact with everything from politics to brand … Read the whole story
by Sarah Mahoney
Last month, Wal-Mart spent $300 million to buy social media firm Kosmix; this week. Dunnhumby -- owned by Wal-Mart rival Tesco -- snapped up … Read the whole story
by
Companies more active on Facebook or interested in real-time news get better social search results with Microsoft's Bing than Google, per Overdrive Interactive. Conversely, … Read the whole story
COMMENTARY
by Catharine P. Taylor
Upon the occasion yesterday of Twitter buying Tweetdeck, it's time to ponder something that has intrigued me for some time: how my Twitter usage … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Among the general population, the main reason cited for connecting with brands on social networks was to receive deals and discounts. This result backs … Read the whole story