The Social Graf
by Erik Sass, Staff Writer
Owners of small businesses are lukewarm about social media, even as they recognize its potential for connecting with existing customers and reaching new ones, according to a survey of 304 … Read the whole story
by Karl Greenberg
"People are doing their pre-shopping, looking at Web coupons, circulars, ratings and reviews, friends' suggestions, emails, etc., and they are doing that not only … Read the whole story
by Karl Greenberg
Domino's Pizza reinvented itself with customers by integrating social media into its public branding. The digital national campaign, which pushed for corporate transparency, clicked. … Read the whole story
by Karl Greenberg
Domino's Pizza reinvented itself with customers by integrating social media into its public branding. The digital national campaign, which pushed for corporate transparency, clicked. … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
A little known agency and subsidiary of The Washington Post Company, SocialCode, got some visibility last month when it published the results of a … Read the whole story
COMMENTARY
by Mark Walsh
There's no question social networking is expanding onto cell phones. The 250 million -- and counting -- mobile users of Facebook alone attest to … Read the whole story
COMMENTARY
by Catharine P. Taylor
I know you're probably expecting me to write about Google+ again this week. Sorry to disappoint, but today I'm going Big Picture, to make … Read the whole story