Social media is transitioning from a purely personal leisure activity to part of the workplace, as more and more businesses embrace enterprise social media for a variety of purposes. But … Read the whole story
Social seems to be making its way into every medium across the ad industry. Ad exchange adBrite has partnered with the video advertising company … Read the whole story
When it comes to social media, parents are much more likely to use social media for entertainment and gaming activities than non-parents. Read the whole story
Ads tied to games in social media sites have become more influential for those who play them than previously believed. In fact, 24% of … Read the whole story
With all the talk of the Tumblrs, Groupons, Facebook, Google+, et al., uber-billion-dollar evaluations and roller coaster balance sheets, it's easy to ignore what … Read the whole story
It is a sign of the times, I suppose, that within the first ten minutes after I came home last night from Mediapost's OMMA … Read the whole story