Groupon just succeeded in raising a mint of money -- $700 million -- with a limited IPO of 35 million shares last week. That values the company at around $12.8 … Read the whole story
Where better to take this positioning and a vehicle like the Enclave than California's Napa Valley, and its "Sideways"-style vineyard road-trip culture. Buick is … Read the whole story
When it comes to ad spending, ad exchanges, social media and mobile are among the fastest-growing categories -- and they will continue their upward … Read the whole story
A new marketing campaign intended to warn teens about the dangers of methamphetamine use speaks directly to them, providing direct and useful information, through … Read the whole story
Performics unveiled its 2011 Social Shopping Study, conducted by ROI Research, which found men are more likely than women to conduct five of six … Read the whole story
Accompanied by her trusty sidekicks-mobile and social-today's mom wields purchase power far and wide. Read the whole story
When people don't feel well, they're likely to tell someone about it - a family member, a coworker, a friend or, if the symptoms … Read the whole story