The Social Graf
by Erik Sass, Staff Writer
There are a lot of lawyers in the U.S., in case you haven't noticed -- 1.16 million, according to one tally in 2007, or roughly one out of every 300 … Read the whole story
by Sarah Mahoney
"We are big fans of Tim Tebow and wanted to leverage his success and create awareness for younger consumers," Jockey CMO Dustin Cohn tells … Read the whole story
by Gavin O'Malley
Among social media users, a slight majority -- 50.7% -- now report using related services to communicate with corporations, the study of some 500 … Read the whole story
by Sarah Mahoney
"We're using digital to change everything about the product creation process," Mark Parker, president/CEO, says in a conference call that was also webcast. Not … Read the whole story
COMMENTARY
by David Baker, Vivek Palan
The challenge for marketers will be to sort through the complexity of different types of social media data to generate the necessary consumer insights. Read the whole story