The Social Graf
by Erik Sass, Staff Writer
It has been difficult if not impossible to get a handle on how much Google+ is actually growing, and how deeply it has engaged its user base, for the simple … Read the whole story
by Steve McClellan
Adding firepower to its social media practice both in North America and at the global level, Mindshare has absorbed sibling shop Socialmedia8 and named … Read the whole story
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by Joe Mandese
VivaKi Chief Strategy & Innovation Officer Rishad Tobaccowala channeled his inner Kafka Wednesday, explaining to a gathering of clients, agency executives, entrepreneurs, VCs, and … Read the whole story
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by Gavin O'Malley
The social-media marketing space is consolidating fast. Syncapse has agreed to buy social and search ad firm Clickable. Clickable's ad management services will be … Read the whole story
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by Laurie Sullivan
AOL, Facebook, Google, the Interactive Advertising Bureau (IAB), Twitter and others have created an alliance to stop bad online advertisements. The team will lead … Read the whole story
by Karlene Lukovitz
Kellogg's Crunchy Nut is targeting adults with a humorous new campaign featuring "The Crunchy Nut" -- a live faux-superhero character on missions to "seek … Read the whole story
COMMENTARY
by Ari Brandt, Op-Ed Contributor
Social gaming represents the new golden era of captive, engaged users. It is an opportunity to recapture the minds of a new generation. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Out of touch? Some 81% of Web sites contain at least five tracking cookies, with Google managing several of the top 25 services: Analytics, … Read the whole story
COMMENTARY
by Catharine P. Taylor
I just learned about this cool new product called Tide Pods, which uses neat little pods of detergent to brighten laundry. I learned about … Read the whole story
COMMENTARY
by Elizabeth Elfenbein, Columnist
"Grass roots" and "going global"-two terms that not so long ago were seemingly in separate camps. In people's minds, grass roots movements happened at … Read the whole story