The Social Graf
by Erik Sass, Staff Writer
Yesterday the world seemed a dark, lonely place for millions of Twitter users who discovered the site was down for about an hour beginning around noon, with several subsequent outages … Read the whole story
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by Mark Walsh
In its ongoing effort to woo advertisers, Facebook Thursday highlighted results of recent campaigns by Electronic Arts, 1-800-Flowers, P&G and others using its Sponsored … Read the whole story
by Karl Greenberg
Erich Marx had been wearing two hats, but with a heavy vehicle launch schedule over the next several months the timing is good. Marx … Read the whole story
by Laurie Sullivan
Every image tells a story on television, but not a complete picture without real-time tweets connecting TV with online, says Twitter CEO Dick Costolo, … Read the whole story
by Mark Walsh
More than a third (34%) of companies say they plan to launch mobile ad campaigns within the next 12 months, according to IBM "State … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
If a minor UK politician can launch something Twitter like in her spare time, just think what major media brands with marketing and management … Read the whole story
COMMENTARY
by Catharine P. Taylor
Let's not get too excited, ladies and gentlemen, but maybe, just maybe, the term "mobile-social advertising" isn't an oxymoron, along with, say, "display ad … Read the whole story
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by Tyler Loechner
Campaigner, an e-mail marketing service and brand of the Hollywood-based j2 Global, will roll out new features to integrate their e-mail marketing services with … Read the whole story
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by Tyler Loechner
Kenshoo, a digital marketing software company with North American headquarters in San Francisco, Tuesday launched the Kenshoo Socialites program. Read the whole story
by Tyler Loechner
SocialVibe, a Los Angeles-based digital advertising technology company, Thursday announced the addition of John Capano as CMO, Brett Lofgren as CRO, and Bob Lonigro … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Search marketers have rushed into social marketing, applying search metrics to measure success, but execs at Omnicom Media's Resolution Media and Kenshoo believe that … Read the whole story