The Social Graf
by Erik Sass, Staff Writer
For reasons that can't always be explained, some numbers acquire symbolic meaning, and in the case of Facebook's stock price, the magic number was $20: somehow that figure became a … Read the whole story
by Karlene Lukovitz
The campaign features several firsts for the brand, including representing Southern Comfort's largest-ever media buy in a single fiscal year -- more than double … Read the whole story
by Tanya Gazdik
Beiersdorf's Nivea is partnering with designer Charlotte Ronson for a design contest hosted on the company's Facebook page. The grand prize in the Nivea … Read the whole story
by Mark Walsh
More Americans are upgrading to smartphones, but that doesn't mean they're leaving service problems behind. Smartphone owners are more likely to report things like … Read the whole story
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by Ross Fadner
Most marketer and agency executives anticipate increasing their digital video advertising spend this year, according to a new study from Advertiser Perceptions -- and … Read the whole story
by Gavin O'Malley
The jury's still out on Google+ and Google's various gadgets, but the search giant's overall brand value bested any other in the second quarter … Read the whole story
COMMENTARY
by Chris Raih
Kobe Bryant recently sparked a debate when he intimated that the current U.S. senior men's basketball team could have beaten the famed Dream Team … Read the whole story
COMMENTARY
by Lisa Joy Rosner
Facebook is rumored to be formally testing a "Want" button, and in light of GM's visible withdrawal of ad spend it could not have … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The U.S. debt might not have reached $15.88 trillion if the Federal Reserve had used search data to make better forecasts to determine the … Read the whole story
COMMENTARY
by Jose Villa, Columnist
I'm just as guilty as anyone of blindly restating these supposed truisms about Hispanic digital behavior. The countless reports published over the last few … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Some 62% of adults say they're afraid of missing news or an important event if they don't keep an eye on their social network … Read the whole story