The Social Graf
For reasons that can't always be explained, some numbers acquire symbolic meaning, and in the case of Facebook's stock price, the magic number was $20: somehow that figure became a … Read the whole story
The campaign features several firsts for the brand, including representing Southern Comfort's largest-ever media buy in a single fiscal year -- more than double … Read the whole story
Beiersdorf's Nivea is partnering with designer Charlotte Ronson for a design contest hosted on the company's Facebook page. The grand prize in the Nivea … Read the whole story
More Americans are upgrading to smartphones, but that doesn't mean they're leaving service problems behind. Smartphone owners are more likely to report things like … Read the whole story
Most marketer and agency executives anticipate increasing their digital video advertising spend this year, according to a new study from Advertiser Perceptions -- and … Read the whole story
The jury's still out on Google+ and Google's various gadgets, but the search giant's overall brand value bested any other in the second quarter … Read the whole story
- COMMENTARY
Kobe Bryant recently sparked a debate when he intimated that the current U.S. senior men's basketball team could have beaten the famed Dream Team … Read the whole story
- COMMENTARY
Facebook is rumored to be formally testing a "Want" button, and in light of GM's visible withdrawal of ad spend it could not have … Read the whole story
COMMENTARYThe U.S. debt might not have reached $15.88 trillion if the Federal Reserve had used search data to make better forecasts to determine the … Read the whole story
- COMMENTARY
I'm just as guilty as anyone of blindly restating these supposed truisms about Hispanic digital behavior. The countless reports published over the last few … Read the whole story
- COMMENTARY
Some 62% of adults say they're afraid of missing news or an important event if they don't keep an eye on their social network … Read the whole story
