Social Media & Marketing Daily
Friday, August 3, 2012
  • LinkedIn Ad Sales Up 63%, Revs Double

    Professional networking site LinkedIn said revenue surged 89% in the second quarter on strong gains in its hiring services business in particular. Revenue rose … Read the whole story

  • NFL Media: Join Us For 'Serious Fun'

    The Olympics aren't even half over, but for many Americans, it's nearly time to turn to the country's favorite sport: Football. With the season … Read the whole story

  • Gardner Becomes Wisk's 'Sweat Ambassador'

    Sun Brands' Wisk Deep Clean has partnered with former Olympic gold and bronze medal-winning Greco-Roman wrestler Rulon Gardner and his mother, Virginia, as the … Read the whole story

  • Judge: 'Sponsored Stories' Settlement Raises Concerns

    A federal judge reportedly said on Thursday that he had concerns about the proposed settlement of a class-action lawsuit about Facebook's sponsored stories program. … Read the whole story

  • Eloqua Debuts IPO, Ups Financial, Biz Viability

    Eloqua, a marketing automation platform that helps companies determine where marketing money gets spent and whether it pays off, began trading stock under the … Read the whole story

  • Report: Brands, Agencies to Increase Video Spending Across Platforms

    Most marketer and agency executives anticipate increasing their digital video advertising spend this year, according to a new study from Advertiser Perceptions -- and … Read the whole story

  • Three Catalysts For Healthy Social Networks

    Look at any graphic representation of a social network, and you will see a somewhat globular cluster of nodes -- and, at the center, … Read the whole story

  • The First Transmedia Olympics

    The London 2012 Olympics are being called the first "social Olympics," and sponsors are approaching their role in a different way -- through transmedia … Read the whole story

  • When Social Media Isn't The Answer

    "We need to be on Facebook," they tell me. "Everyone's on Facebook." "Yes," I say, "but you're a B2B company. When people are on … Read the whole story

  • Why Millennials Share On Social Media

    Marketers are far too acquainted with the "whats" of Millennials and social media. They can rattle off stats such as three in four Millennials … Read the whole story