Social Media & Marketing Daily
Tuesday, August 7, 2012
  • BlurbIQ Meets IAB DIY Ad Challenge

    BlurbIQ believes it answered the call of the Interactive Advertising Bureau to build a drag-and-drop advertising unit that allows brands and publishers to de-clutter … Read the whole story

  • McDonald's Olympic Ads Fuel Backlash On Twitter

    McDonald's is spending $150 million by some accounts on exclusive worldwide sponsorship rights for the retail food services category at the London Olympics. But … Read the whole story

  • Post Foods Launches 'Goodness' Social Site

    All posts are added to a dynamic grid that invites likes, comments and shares from other users. Users can also share their posts with … Read the whole story

  • Jordan Back On Court For Hanes

    The company says the new collection is a 50/50 cotton/poly blend developed for softness. Thus, the new effort, via AOR Richmond, Va.-based The Martin … Read the whole story

  • Study Maps Twitter Connections, Target Demos

    A PeekAnalytics study released Monday analyzes Twitter followers and maps the social graph of each across the Internet. The metric gauges the connection of … Read the whole story

  • Olympics Ads Fail to Go Viral in July

    The most surprising thing about Unruly Media's Global Ads Chart for July, which measures the ads that received the most shares during the month, … Read the whole story

  • Fear Of Missing Out Drives Social Media Use

    According to the State of Social Media study, recently released by Harris Interactive and MyLife, 62% of adults who are currently a member of … Read the whole story

  • How Social Is Tying Together Paid, Owned And Earned Media

    Consumers have embraced social media, with channels such as Facebook, Twitter, LinkedIn, Pinterest, Google+ and the like having become the preferred gateways to access … Read the whole story

  • Harnessing Social Media To Fuel The Top And Bottom Of Your Marketing Funnel

    "Wow, your Facebook News Feed is filled with pictures of your friends' kids!" said my 26-year-old brother-in-law after glimpsing my phone's Facebook News Feed. … Read the whole story