The Social Graf
Social media is supposed to be revolutionizing journalism, but British journalists don't seem to be feeling the revolutionary spirit. In fact, our colleagues across the pond sound a bit skeptical … Read the whole story
As merchants sift through their back-to-school receipts, it looks like the season's two best sellers were social and mobile sales.IBM's Benchmark reports that social … Read the whole story
- COMMENTARY
The most pressing concern for marketers who manage social media for global brands is no longer presence or participation -- it's a focus on … Read the whole story
- COMMENTARY
Excess weight is on my mind today. It could be because I started a 90-day Fitness Challenge. Or because I bought a FitBit for … Read the whole story
COMMENTARYMarketers at mid-priced retailers and brands will miss a great opportunity to market products to affluent consumers during the holidays if they don't get … Read the whole story
- COMMENTARY
According to a new study by Ryan Partnership, branded shopping apps are the strongest driver behind unplanned purchases. Branded content on social networks drives … Read the whole story
