The Social Graf
by Erik Sass, Staff Writer
It's no secret that many people act like jerks online, and now there's some research which suggests why that might be the case. The forthcoming study from professors at Columbia … Read the whole story
by Aaron Baar
In a new marketing campaign, Chase's Business Banking unit is telling the stories of several companies it has helped get off the ground, and … Read the whole story
by Karl Greenberg
Fiat is using next month's auto-customizing and aftermarket show as much to get electricity flowing on social media platforms as on the showroom floor … Read the whole story
by Laurie Sullivan
The Search Agency will introduce a performance-driven business model to online marketing this week that company executives call h(SEO). The model, which moves toward … Read the whole story
by Erik Sass
Premier Retail Networks, which operates in-store media channels for major retail chains, including Wal-Mart, Costco and Pathmark, among others, is getting a new name: … Read the whole story
by Sarah Mahoney
Themed "Join. Shop. Love," the 30-second spot takes viewers on a quick tour of a chic home, blitzing through the kitchen, bedroom, and living … Read the whole story
COMMENTARY
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Hashtags will change the way we communicate with each other. They already have. That said, we are in danger of poisoning the drinking waters … Read the whole story
COMMENTARY
by Max Kalehoff
Facebook advertising budgets for consumer brands in recent years often were guided by goals like "become social," "grow presence," and "acquire fans." As 2013 … Read the whole story