It's no secret that many people act like jerks online, and now there's some research which suggests why that might be the case. The forthcoming study from professors at Columbia … Read the whole story
In a new marketing campaign, Chase's Business Banking unit is telling the stories of several companies it has helped get off the ground, and … Read the whole story
Fiat is using next month's auto-customizing and aftermarket show as much to get electricity flowing on social media platforms as on the showroom floor … Read the whole story
The Search Agency will introduce a performance-driven business model to online marketing this week that company executives call h(SEO). The model, which moves toward … Read the whole story
Premier Retail Networks, which operates in-store media channels for major retail chains, including Wal-Mart, Costco and Pathmark, among others, is getting a new name: … Read the whole story
Themed "Join. Shop. Love," the 30-second spot takes viewers on a quick tour of a chic home, blitzing through the kitchen, bedroom, and living … Read the whole story
Hashtags will change the way we communicate with each other. They already have. That said, we are in danger of poisoning the drinking waters … Read the whole story
Facebook advertising budgets for consumer brands in recent years often were guided by goals like "become social," "grow presence," and "acquire fans." As 2013 … Read the whole story