The Social Graf
by Erik Sass, Staff Writer
In case you missed it, during the first debate last night some social media genius at KitchenAid -- yes, the kitchen appliance maker -- tweeted an offensive comment about Barack … Read the whole story
by Karlene Lukovitz
On Facebook, a "Raise the Salsa Bar" contest run over this past summer -- in which fans submitted their own salsa recipes, with the … Read the whole story
by Laurie Sullivan
Twitter unveiled a service Wednesday with Nielsen that allows marketers to track results from mobile and desktop campaigns. The tool moves Promoted Tweets and … Read the whole story
by Sarah Mahoney
"Think of it as the perfect intersection of three big trends," says Louis Hatzis, founder and CEO of Tsoonami.com. "Social gifting combines the popularity … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
Sport has long been social currency. If you're unable to talk about last night's big game with your friends, you are effectively excluded from … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to Ernst & Young's latest CEO study Opportunity and optimism: How CEOs are embracing digital growth released today, global media and entertainment CEOs … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The challenge of linking intent from social ad campaigns with search engine marketing strategies has surpassed the act of tying social signals into search. … Read the whole story
COMMENTARY
by David Goetzl
Last year, legendary adman John Hegarty offered a British reporter a compelling guide for making TV ads resonate in today's media world: "Super Bowl … Read the whole story
COMMENTARY
by Bryan Boettger
Let's party like it's 100,000 B.C. Psychologically, there are many ways we haven't changed much from that early man. The biggest failing of digital … Read the whole story