The Social Graf
by Erik Sass, Staff Writer
A number of studies have shown that social media can help promote healthy lifestyle habits, with potential applications including weight loss, smoking cessation, and now STD prevention. That's
according to … Read the whole story
by Karl Greenberg
Bugatti recently launched a Facebook page with around 500,000 fans, plus 130,000 images on Flickr and more than 700,000 videos on YouTube. The new … Read the whole story
by David Goetzl
Procter & Gamble's top marketer said Thursday that the company needs to produce consumer insight and the agency's charge is to follow with creativity. … Read the whole story
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by Wayne Friedman
Social media-related TV businesses will grow at a double-digit percent basis in the next five years. One estimate from MarketsandMarkets says the entire business … Read the whole story
by Aaron Baar
In an online video expected to appear on social media, the rapper, actor and producer Snoop Dogg (who has been known to inhale cannabis … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Saying "Before, we could only target based on relatively real-time data, [going back] a few weeks. Now it's years," an ad tech company indicated … Read the whole story
COMMENTARY
by Drew Neisser
As baseball enters the 2012 postseason, the previous 162 games are quickly forgotten and even the fair-weather fan knows it's either "win big" or … Read the whole story
COMMENTARY
by Catharine P. Taylor
After all this, is social really coming back back to the old adage, "A picture is worth a thousand words"? Or maybe I should … Read the whole story
COMMENTARY
by Emily Anatole
The television industry is ever-changing as Millennials, in particular, are consuming content on new media and interacting with TV in innovative ways. This generation … Read the whole story