The Social Graf
by Erik Sass, Staff Writer
Social media has huge potential for doing good -- or rather, for enabling people to do good. But it also enables plenty of, um, not-so-good. Just consider a recent study … Read the whole story
by Karlene Lukovitz
The Planters NUT-rition Peanut Butter line, launched in July, has teamed with car-sharing company Zipcar for a novel promotion that engages consumers in real-world … Read the whole story
by Karl Greenberg
What it doesn't have is the budget for a tier 1 awareness blowout. Although Fisker recently ran a full-page statement ad in "The Wall … Read the whole story
by Tanya Gazdik
Lincoln Financial Group is encouraging Americans to save for their retirement through a YouTube video series that kicks off during National Save for Retirement … Read the whole story
COMMENTARY
by Rob Jewell
You can ask just about anyone on the street about men and you'll get just about as many varied responses as there are hours … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Late last week, Twitter CEO Dick Costolo discussed the company's growing role not just in how people consume traditional media's entertainment and news, but … Read the whole story
COMMENTARY
by Catharine P. Taylor
Before I begin, forgive me for often being more into social memes than social metrics. But although I find it fascinating that a study … Read the whole story