In an effort to make sure its brightly colored diamond rings end up in women's stockings this Christmas, Zales let its fingers do the … Read the whole story

While all savvy brands are working overtime to deepen their relationships with loyal customers through social media, Eight O'Clock Coffee has taken these efforts … Read the whole story

The new element is a promotion on the Visit Gay Philly Facebook page around a personality quiz asking participants about their dining, shopping and … Read the whole story

One of the Sentra TV spots has a guy with a Sentra getting more and more respect from executives at his company merely because … Read the whole story

Cheerwine -- the bubbly, wild cherry-flavored soft drink that's an institution in the South -- calls itself a brand on the move, with a … Read the whole story

With consumers wanting (or saying they want) more fruits and vegetables in their diets, Del Monte Foods is launching a new advertising campaign emphasizing … Read the whole story

Lars Nielsen, Sennheiser Gaming's marketing and communications manager, tells Marketing Daily: "Naturally, we thought that some of them -- once in a while -- … Read the whole story

EBay Motors is reaching out to the enthusiast crowd with a new Web site devoted to aftermarket customizers and car lovers looking for muscle … Read the whole story

Larry Kim predicts Barack Obama will win the vote for U.S. president "by a landslide" on Nov. 6. The WordStream founder bases his prediction … Read the whole story