The Social Graf
Given the prominent role of social media in his first presidential campaign, it's no surprise that Barack Obama is bullish on social media as a means of communication between the … Read the whole story
Wonderful Pistachios originally planned to run two different, 15-second ads, but changed its strategy because the Psy creative, directed by Grammy Award-winning director Mathew … Read the whole story
Music lovers tuned into Pandora, the Internet radio service, in December 2012 for more than 1.4 billion hours -- up 54% compared with the … Read the whole story
A new forecast from Forrester predicts that for CMOs, 2013 won't just be another year of digital's growing influence in marketing: It will be … Read the whole story
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A new StrongMail survey, conducted via SurveyMonkey, reflects the attitudes of business leaders in regards to their planned marketing budgets, priorities and challenges for … Read the whole story
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Nielsen recently released overall numbers for 2012. While some statistics were expected, others were surprising. Among the most baffling is the fact that only … Read the whole story
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A lot has changed since I first reported on how Hispanic online publishers were using Facebook in June 2010. Back then, only a few … Read the whole story
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At some point during the one-mile caravan ride to Best Buy featuring my Mazda minivan and a Geek Squad Beetle, I thought to myself: … Read the whole story
