The Social Graf
by Erik Sass, Staff Writer
Oh, joy: Sweatband.com, an e-commerce site for fitness enthusiasts in the U.K., has compiled a list of the ten most annoying social media behaviors, based on a survey of 1,793 … Read the whole story
by Sarah Mahoney
For the first time in a decade, Just Born is using TV to advertise its Peeps, those fluorescent-yellow marshmallow critters that are a staple … Read the whole story
by Mark Walsh
LinkedIn has launched a new ad offering that allows marketers to run SlideShare presentations within standard display units on the site. Using SlideShare Content … Read the whole story
by Karlene Lukovitz
WAT-AAH!, a functional water brand for kids created by a New York City mom to make drinking water "cool" to kids and teens, is … Read the whole story
by Wendy Davis
Twitter has lost a preliminary battle in a lawsuit by PeopleBrowsr, which alleged that the microblogging service intended to improperly cut off access to … Read the whole story
by Karlene Lukovitz
The new campaign's goal is reaching consumers who enjoy the fast-casual Mexican category but haven't yet tried Moe's, with messaging emphasizing its customizable menu … Read the whole story
COMMENTARY
by Vanessa Naylon
When consumers assign a location to their public social activity, by checking in on an app or adding a location to their social media … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to the Technorati Media 2013 Digital Influence Report, 60% of brand marketers predict an average increase of 40% in social spend for 2013. … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Agencies and marketers were chasing the cool kids at SXSW. Everyone wants to figure out a way to be "authentic" at scale. Read the whole story