It's becoming clear that social media isn't always necessarily so social, at least to the extent that it is discouraging or displacing, rather than complementing, actual "face-to-face" personal interactions. And … Read the whole story
The analytics company Pinfluencer will rebrand Tuesday as Piqora to capture the changing vision of content and images. It is launching a tool enabling … Read the whole story
The TV spot, dubbed "Mud Pie," shows the young daughter of an Organic Valley farm family participating in the cooperative's tradition by carefully growing … Read the whole story
Say goodbye to BlogFrog, and hello to TapInfluence. Yes, the social activation platform has officially changed its name, because "blog" sounds somewhat dated. The … Read the whole story
Enterprise Rent-A-Car, the official rental car of the NCAA, is extending its multi-year college sports platform with a humorous March Madness campaign comprising TV, … Read the whole story
Financial services firms have historically been cautious when it comes to social media for fear of running afoul of compliance rules. The SEC on … Read the whole story
The occasion was the launch of 'Can't Buy Me Like,' in which Doug Levy and I outline sweeping changes in commerce that will yield … Read the whole story