Social Media & Marketing Daily
Monday, April 22, 2013
  • BBVA Signs NBA All-Stars In Expansion

    An official NBA sponsor since 2010, Sunbelt-centric bank BBVA Compass has been using the Web to expand its geographical footprint via an online banking … Read the whole story

  • Younger Consumers Seek Good Brand Experience

    Said Nancy Smith, founder and CEO of Analytic Partners: "No longer are the days brands can advocate solely for themselves. In fact, the way … Read the whole story

  • Latin Actor 'Seduces' In Bilingual Pepsi Next Videos

    William Levy, a star among Spanish-speaking audiences worldwide through soap operas, reality TV and other work, has also gained visibility with the English-speaking audience … Read the whole story

  • Facebook Introduces CPA Bidding

    Cost per action, cost per acquisition: to marketing affiliates it's one and the same, according to John Rampton, who tells us that Facebook launched … Read the whole story

  • Marketing Evolution: Moving From Text To Images

    Between Facebook and Instagram alone, consumers are generating nearly 2.5 billion images every week. Add into the mix Pinterest, Tumblr, Polyvore and Wanelo, and … Read the whole story

  • Twitter Makes Its Second-Screen Moves With BBC America Partnership

    BBC America has partnered with Twitter to Tweet video clips that are synchronized to on-air programming. It is quite possible that Twitter's narrow stream … Read the whole story

  • Take Your Social Media And Unplug It

    Most people aren't like us. They don't check social feeds every five minutes and they don't know what real-time marketing is. So, this Social … Read the whole story

  • Twitter As Lead Generation Tool

    Two recent announcements will prove Twitter's worth not only as a social advertising platform, but as a lead generation tool for the movie and … Read the whole story