The Social Graf
by Erik Sass, Staff Writer
The process of making Facebook friends promises to get even easier (and possibly a lot more superficial and promiscuous) with the invention of the "Buddy Cup," which incorporates a microchip … Read the whole story
by Mark Walsh
Facebook is looking more than ever like the mobile company CEO Mark Zuckerberg declared it had become last year. The social network's mobile business … Read the whole story
by Aaron Baar
"Even though Twitter or Facebook probably never intentionally designed company pages to also be used for customer service, it's something that has already happened," … Read the whole story
by Tanya Gazdik
Bud Light is announcing an initiative that brings consumers first-of-its-kind experiences fueled by great music. The program, Bud Light Music First, brings together music … Read the whole story
by Karl Greenberg
The program puts street teams in transit stations, and includes larger events whose aim is to educate consumers about how the service works, with … Read the whole story
by Karlene Lukovitz
The chain -- the U.S.'s largest quick-service Mexican brand after Taco Bell, according to Hoovers/Yahoo Business -- has dubbed its campaign "UnFreshing Believable," to … Read the whole story
by Joe Mandese
Joe Marchese is pretty fast. And thank goodness he is. About 40 minutes after completing this year's Boston Marathon, he was in the shower … Read the whole story
COMMENTARY
by Matt Rosenberg
The way marketers use social too often resembles a bad date. They never stop talking, they don't listen, they clumsily try to get in … Read the whole story
COMMENTARY
by Sargi Mann
We have never been more connected to people, places, and things than we are now. Looking ahead, it will be critical for marketers not … Read the whole story
COMMENTARY
by Maria Bailey, Columnist
May is the month for Moms. Between Mother's Day and National Mom's Nite Out, www.momsniteout.com, there's a lot of celebrating around motherhood. As marketers … Read the whole story