Oh, what a tangled web we weave in pursuit of love! Or maybe not that tangled; actually, just stupid. Ahem. Oh what a stupid web we weave in pursuit of … Read the whole story
It takes more than acquiring Facebook Fans and Google+ Followers to gain long-term value for brands from social campaigns, making experimentation with targeting options … Read the whole story
Startup Purple Cloud is testing a social, mobile lead-generation platform created by Magnetic founder Josh Shatkin-Margolis that aims to change the way consumers interact … Read the whole story
For early online marketer 1-800-Flowers.com, its search ads on Google are still the core of its digital advertising efforts. But the retailer is allocating … Read the whole story
When it comes to what men and women are "talking about," Facebook data shows they are indeed worlds apart. Whether your customer base is … Read the whole story
Movie companies, in their big summer and winter selling periods, seek films with a big bang. Increasingly not-so-quiet word-of-mouth sentiment from consumer entertainment ambassadors … Read the whole story
New technology, like social networks, not only reconnects old friends and relatives but sheds light on cold-case crimes, most recently helping to solve a … Read the whole story
Procter & Gamble is looking to move its payment terms from 45 days to 75 days, according to the Wall Street Journal. GE pays … Read the whole story