The Social Graf
by Erik Sass, Staff Writer
Dogs are social animals, and some are doubtless the most important relationship in their owners' lives; they've certainly got humans beat on general likeability. So it was only a matter … Read the whole story
by Mark Walsh
The Yahoo board has agreed to acquire popular blogging site Tumblr for $1.1 billion in cash, according to reports Sunday. The deal, first reported … Read the whole story
by Gavin O'Malley
To keep up with growing demand from Madison Avenue, the social marketing consultants at Likeable Media have debuted a media and planning department. Dubbed … Read the whole story
by Gavin O'Malley
Social services startup Gigya on Monday is expected to announce the addition of 21 social and marketing tech partners to its NEXUS Partner Ecosystem. … Read the whole story
by Joe Mandese
The CementBloc, a spunky New York-based agency specializing in health and wellness marketing, is diversifying into happiness. The spinoff, which will be unveiled Wednesday … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
DocuSign wanted to use third-party validation from customers to capture thought leadership and brand awareness, and build an online community around a target audience. … Read the whole story

COMMENTARY
by Steve Smith, Staff Writer
According to reports, Yahoo is poised to offer Tumblr $1.1 billion for the visual social network. Tumblr represents a number of things that Yahoo … Read the whole story
COMMENTARY
by Harvey Chipkin, Columnist
Marketing is a matter of relativity. Not only is it crucial for you to present the right image - but it has to be … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Search marketers can expect changes at Yahoo that influence the look and placement of paid-search ads and content in query listings, as part of … Read the whole story