The Social Graf
by Erik Sass, Staff Writer
OMG dude! Do you think that social media might, like, create norms and expectations that subtly guide our actions, even influencing us to engage in self-destructive activity? But wait, dude: … Read the whole story
by Karl Greenberg
American Express is prepping the 13th installation of its social-centric #AmexUNSTAGED concert series. The effort comprises live concerts filmed by established directors that are … Read the whole story
by Mark Walsh
Despite slowing growth in its ad business, LinkedIn on Thursday reported a 59% gain in overall sales in the second quarter on the strength … Read the whole story
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by Joe Mandese
An influential Wall Street analyst blasted coverage of two developments this week suggesting that Facebook's new video advertising offering rivals the reach and market … Read the whole story
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by Laurie Sullivan
Many marketers already know that flaws exist in ad measurement attribution models, but a recent study from Kenshoo identifies up to 30% more value … Read the whole story
COMMENTARY
by David Toner
Online video is all a-twitter (sorry!) over Instagrams and Vine videos, but guest blogger David Toner wonders whether the engagement consumers feel toward super-short … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to new research from Mintel, 47% of pet owners believe owning a pet is better for your social life than social networking sites. … Read the whole story
COMMENTARY
by Catharine P. Taylor
BREAKING: For the second day in a row, Facebook stock is actually trading - at this writing -- above its IPO price for the … Read the whole story
COMMENTARY
by Aaron Paquette, Columnist
Is Facebook losing its cool factor? Read the whole story
COMMENTARY
by Ed Martin
Almost 40 years after the summer of "Jaws," shark-mania is once again permeating popular culture thanks to the low-budget, high-impact Syfy movie "Sharknado." Fueled … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
TV, meet your new nightly, prime time competitor: Facebook. The social media giant wants to charge video advertisers up to a big-time $2.5 million … Read the whole story