The Social Graf
by Erik Sass, Staff Writer
A new Facebook app, developed in conjunction with a Texas Department of Transportation anti-DUI/DWI campaign, will hopefully help reduce the horrible toll of drunk driving among college students and
young … Read the whole story
by Laurie Sullivan
Twitter made its Lead Generation Card business available Thursday to all advertisers. The company had announced in May limited availability for the tool aimed … Read the whole story
by Karl Greenberg
This is Hyundai's junior year in NCAA football. The Fountain Valley, Calif.-based automaker, along with college marketing firm IMG College, Learfield Sports and AOR … Read the whole story
by Aaron Baar
Home is where the heart is, and it's where the longest-lasting memories are made. In a new campaign for its heating and cooling systems, … Read the whole story
by Karl Greenberg
In its latest outlandish effort, via AOR LA-based RPA, the company has tapped PGA Tour player Rickie Fowler to star in a Quinn Martin-esque … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
While some experiences are intended to rock your world, drive-in movie theaters simply want to create a feeling of community, similar to online social … Read the whole story