Sure, social media is important for business, but who should be responsible for it? That's the question many advertising and marketing executives are asking themselves, and there's no clear consensus … Read the whole story
A mysterious stranger reminiscent of old Clint Eastwood heroes (dressed in poncho and riding a bull) arrives to save the day, by bringing a … Read the whole story
Facebook on Monday said its Graph Search tool will now include posts, status updates, photo captions, check-in and comments -- in addition to being … Read the whole story
Kraft Foods Group's Capri Sun Roarin' Waters, the low-cal flavored water beverage, has launched a "Kids vs. Pros Playground Throwdown" online game that lets … Read the whole story
Neil Morgan, former vice president of Adobe’s digital marketing solutions in EMEA, joined Socialbakers as chief marketing officer. Read the whole story
The dual screen phenomenon - integrating mobile and social media into the TV viewing experience - is undeniable, and marketers must take advantage of … Read the whole story