The Social Graf
by Erik Sass, Staff Writer
Sure, social media is important for business, but who should be responsible for it? That's the question many advertising and marketing executives are asking themselves, and there's no clear consensus … Read the whole story
by Karlene Lukovitz
A mysterious stranger reminiscent of old Clint Eastwood heroes (dressed in poncho and riding a bull) arrives to save the day, by bringing a … Read the whole story
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by Mark Walsh
Facebook on Monday said its Graph Search tool will now include posts, status updates, photo captions, check-in and comments -- in addition to being … Read the whole story
by Karlene Lukovitz
Kraft Foods Group's Capri Sun Roarin' Waters, the low-cal flavored water beverage, has launched a "Kids vs. Pros Playground Throwdown" online game that lets … Read the whole story
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by Amy Corr
Neil Morgan, former vice president of Adobe’s digital marketing solutions in EMEA, joined Socialbakers as chief marketing officer. Read the whole story
COMMENTARY
by Kyle Lacy
The dual screen phenomenon - integrating mobile and social media into the TV viewing experience - is undeniable, and marketers must take advantage of … Read the whole story