The Social Graf
by Erik Sass, Staff Writer
David Eggers and Jonathan Franzen, two of the literary set's anointed cleverboys, are sharing their feelings about social media -- and they are not happy about it, not one bit. … Read the whole story
by Laurie Sullivan
A series of recent Facebook changes related to Graph Search, status updates and mobile caught the attention of marketers this week who believe ad … Read the whole story
by Karl Greenberg
The project, on Break Media's MadeMan.com channel, comprises seven episodes on a custom, Ford Fiesta branded "Laugh Trek" hub with social feeds and behind-the-scenes … Read the whole story
by Tanya Gazdik
National dental insurance provider United Concordia is launching a cause marketing campaign designed to directly engage consumers while promoting better oral hygiene. The multichannel … Read the whole story
by Karl Greenberg
According to the annual Fan Engagement Study conducted by IMG unit Catalyst, about 70% of sports fans who "like" or follow brands on social … Read the whole story
by Karlene Lukovitz
The imported Italian brand, the leading olive-oil seller in the U.S., will invest approximately $7 million to $9 million on a year-long campaign aimed … Read the whole story
by Karlene Lukovitz
This time, the panda characters -- "Eddie" and "Tom-Tom" -- ponder becoming beekeepers in order to make their own version of Honey Sesame Chicken … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Advertising Age today posted an article written by Mike Proulx, director of social media at Hill Holliday. The article calls real-time marketing "nothing but … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Aditive, which supplies social data, recently became a launch partner for Acxiom, an enterprise data, analytics and software-as-a-service company to provide apps for new … Read the whole story
COMMENTARY
by Christopher Lockwood
As far back as 1979, a song released on Island Records announced that video had killed the radio star. And now, nearly 35 years … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Italy's Agriturismo program has been a success by any measure you might want to use. Since the initial legislation was passed in 1985, thousands … Read the whole story