David Eggers and Jonathan Franzen, two of the literary set's anointed cleverboys, are sharing their feelings about social media -- and they are not happy about it, not one bit. … Read the whole story
A series of recent Facebook changes related to Graph Search, status updates and mobile caught the attention of marketers this week who believe ad … Read the whole story
The project, on Break Media's MadeMan.com channel, comprises seven episodes on a custom, Ford Fiesta branded "Laugh Trek" hub with social feeds and behind-the-scenes … Read the whole story
National dental insurance provider United Concordia is launching a cause marketing campaign designed to directly engage consumers while promoting better oral hygiene. The multichannel … Read the whole story
According to the annual Fan Engagement Study conducted by IMG unit Catalyst, about 70% of sports fans who "like" or follow brands on social … Read the whole story
The imported Italian brand, the leading olive-oil seller in the U.S., will invest approximately $7 million to $9 million on a year-long campaign aimed … Read the whole story
This time, the panda characters -- "Eddie" and "Tom-Tom" -- ponder becoming beekeepers in order to make their own version of Honey Sesame Chicken … Read the whole story
Advertising Age today posted an article written by Mike Proulx, director of social media at Hill Holliday. The article calls real-time marketing "nothing but … Read the whole story
Aditive, which supplies social data, recently became a launch partner for Acxiom, an enterprise data, analytics and software-as-a-service company to provide apps for new … Read the whole story
As far back as 1979, a song released on Island Records announced that video had killed the radio star. And now, nearly 35 years … Read the whole story
Italy's Agriturismo program has been a success by any measure you might want to use. Since the initial legislation was passed in 1985, thousands … Read the whole story