The Social Graf
by Erik Sass, Staff Writer
In an interview with Bloomberg television on December 30, Google chairman Eric Schmidt admitted what everyone pretty much knows already: the search behemoth missed the boat on social networking and … Read the whole story
by Sarah Mahoney
"The main thing is that people don't know all the amazing stuff they can buy at Staples, from mannequins to cowboy hat-shaped hard hats," … Read the whole story
by Karl Greenberg
The IBM Digital Analytics Benchmark study said mobile accounted for 35% of all online shopping traffic, a 40% increase versus the fourth quarter of … Read the whole story
by Laurie Sullivan
Smartphones drove 21.3% of all online traffic in 2013 -- nearly double the rate for tablets at 12.8%. Tablets drove 11.5% of all online … Read the whole story
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by Gavin O'Malley
Trying to get a leg up on other targeted marketing start-ups, People Pattern is kicking off 2014 with $4.5 million in funding. People Pattern … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Kevin Lee points to unique challenges B2B online marketers have when moving from search engine marketing campaigns to social media. He explains the nuances … Read the whole story
COMMENTARY
by Jordan Viator Slabaugh
Staying relevant across social media is a must for brands of all shapes and sizes. But exactly how brands activate communities can vary greatly … Read the whole story
COMMENTARY
by Catharine P. Taylor
Having dispensed in late December with predictions for Facebook, Instagram, LinkedIn, Myspace (yes, Myspace!), and Pinterest in 2014, it's time to move on to … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Ah, welcome -- we have officially entered 2014. Hang on, because search marketers are in for big changes this year -- even more so … Read the whole story