The Social Graf
by Erik Sass, Staff Writer
Law enforcement and social media make an interesting combination, to say the least, and results aren't always in line with expectations, as the New York City Police Department discovered last … Read the whole story
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by Mark Walsh
LinkedIn reported a first-quarter loss on increased expenses, but had better-than-expected revenue. The social networking site on Thursday said revenue rose 46% to $473.2 … Read the whole story
by Karl Greenberg
Audi is continuing its push for the new A3 sedan with a social media campaign, #PaidMyDues, where people can post personal stories to platforms … Read the whole story
by Karlene Lukovitz
Between April 30 and Derby day, May 3, the pizza chain is pushing a deal wherein those who buy a large pizza can get … Read the whole story
by Karlene Lukovitz
The latest three 30-second spots from Deustch LA feature "Harold & Lenny," two seniors who sit on a bench across from a Taco Bell, … Read the whole story
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by Gavin O'Malley
Betting on branded "listicles," themed questionnaires and similarly shareable native ad formats, DigitasLBi is bringing BuzzFeed in-house. Along with developing brand strategies, the BuzzFeed … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
North American marketers on average use 7.5 different social tactics when reaching out to consumers. They range from Facebook update posts and brand pages, … Read the whole story

COMMENTARY
by Mark Walsh
Foursquare is ditching the check-in. About time. The company on Thursday announced launching a new app called Swarm for finding friends nearby, while the … Read the whole story
COMMENTARY
by Jim Anderson
The first step is to start optimizing posts instead of scheduling them so that the right message is delivered at the right time-when audiences … Read the whole story