The Social Graf
by Erik Sass, Staff Writer
Social media apps are favorites with U.S. Hispanics, who are also very likely to recommend them to family, friends, and coworkers, according to a new survey by The Latinum Network. … Read the whole story
by Wayne Friedman
Looking to give more weight to its Nielsen Twitter TV Ratings service, the measurement company will release demographic data. The data will be delivered … Read the whole story
by Karl Greenberg
The crossover, as of this writing, is sitting in a giant red locker, an outsized version of Amazon's new delivery-locker system for consumers with … Read the whole story
by Karlene Lukovitz
The site also features several videos created as part of a new, multiplatform campaign based on the Bacon Club. (Registering as a club member … Read the whole story
by Laurie Sullivan
Marketers will spend more on search marketing although it is becoming increasingly challenging to measure campaign returns. To ease the pain, many will make … Read the whole story
by Larissa Faw
Publicis Groupe is the first agency holding company and ninth corporate member to join the NYC Media Lab. The lab, launched in 2010 by … Read the whole story
COMMENTARY
by Catharine P. Taylor
For a moment, let's not focus on the delicious irony of Buzzfeed breaking the second biggest news about The New York Times this week. … Read the whole story
COMMENTARY
by Klay Huddleston
While the courtship between Amazon and Twitter may seem like a no-fail parlay into social commerce, there are many nuances that make social commerce … Read the whole story
by Joe Mandese
In what is likely the first visible peek into the behavior of consumers using so-called "dark social" media, some first-of-its-kind data suggests that strikingly … Read the whole story