The Social Graf
by Erik Sass, Staff Writer
After glacial consideration, the Food and Drug Administration has finally suggested some guidelines for how pharmaceutical and medical device manufacturers can use social media to market products and
correct misinformation. … Read the whole story
by Gavin O'Malley
Supporting a general sense that Facebook is losing its connection with younger users, new research confirms a clear decline in usership among millennials. The … Read the whole story
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by Joe Mandese
Starcom MediaVest Group and Twitter this morning released findings from what they're calling a "Social TV Lab" researching the impact Twitter is having on … Read the whole story
by Mark Walsh
The latest update to Facebook's iPad app in the U.S. adds a Web-style sidebar and puts the focus squarely on gaming. Along with things … Read the whole story
by Tanya Gazdik
Coldwell Banker Real Estate is partnering with BuzzFeed to create custom content for the Web site's global audience of 130 million users that highlights … Read the whole story
COMMENTARY
by Joe Mandese
CANNES, FRANCE -- New York Times op-ed columnist Maureen Dowd gave a soliloquy on great narratives, creativity and storytelling, sharing a personal anecdote about … Read the whole story
COMMENTARY
by Jamie Tedford, Op-Ed Contributor
In a recent article, Newcastle Brown Ale brand director Quinn Kilbury revealed " the Secrets of Facebook Advertising." Cheers, Mr. Kilbury, for first and … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Brands have been playing with "real-time marketing" via Twitter during big events for some time now, but rarely does chatter about their efforts escape … Read the whole story