The Social Graf
by Erik Sass, Staff Writer
The proliferation of brand and product recommendations online is causing information overload, prompting people to turn to their friends for word of mouth recommendations via social media, according
to a … Read the whole story
by Gavin O'Malley
Facebook has poached Dan Reed, the NBA's Development League president, to head up global sports partnerships. The hire is part of a broader effort … Read the whole story
by Gavin O'Malley
Positioning itself as a DVR for Web content, Facebook just launched Save -- a feature that allows users to save pretty much anything they … Read the whole story
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by Amy Corr
Following a review, Zimmerman Advertising was named online and traditional media planning and buying agency of record for Los-Angeles-based Lucky Brand, a manufacturer of … Read the whole story
by Steve McClellan
The company reported second-quarter organic revenue growth of 5.8%. The comparable figure for the U.S. was 8.8%. The firm generated $2 billion in new … Read the whole story
COMMENTARY
by Joseph Jaffe
For some reason, the industry has embraced an ephemeral speed-dating approach that is more akin to #DTF than eHarmony. Brands are putting out APBs … Read the whole story
COMMENTARY
by Harvey Chipkin, Columnist
Picture a room in Omaha with Hyatt associates looking at screens filled with social media home pages, with a focus on Twitter. In shifts, … Read the whole story