The Social Graf
If you're going to use the Internet for social purposes (or pretty much any purpose at all) you should get used to the idea that online service providers are conducting … Read the whole story
"The #shareacoke hashtag and campaign-specific Web site are smart content marketing plays, and the offline act of sharing Cokes prompt many consumers to talk … Read the whole story
"As a native New Yorker and improv-based comedian, Fred was a perfect fit for this effort," Colin Westcott-Pitt, VP of marketing, Heineken, tells "Marketing … Read the whole story
Ahead of its second-quarter earnings report this week, Yelp on Monday introduced the ability for all users to post short videos of restaurants and … Read the whole story
MIXIM, a new fat-free Greek yogurt , is launching an integrated advertising campaign to make some waves, raise its awareness, and garner market share. … Read the whole story
Many athletes -- particularly CrossFitters -- are hardcore adherents to the Paleolithic ("Paleo") diet that positions bacon as a key food group. Bacon is … Read the whole story
COMMENTARYWill these tiresome tweets ever go away? I'm all for tweeting while watching television if that is what someone is moved to do. (Indeed, … Read the whole story
- COMMENTARY
This summer Coca Cola replaced its logo with 250 popular names, and America suddenly became really thirsty. No product improvement. No big grand prize. … Read the whole story
- COMMENTARY
In a surprising admission, dating site OkCupid acknowledged today that it has deliberately lied to users about potential dates. OkCupid co-founder Christian Rudder came … Read the whole story
