The Social Graf
College campuses are hormonal hotbeds for social media, and collegiate entrepreneurs keep on churning out new social apps targeting the college population, just as granddaddy Facebook did back in '04. … Read the whole story
Burt's Bees is gearing up to celebrate the company's 30th birthday with an event hosted by its founder. Burt Shavitz, company co-founder, will host … Read the whole story
Just weeks after one major agency forecast, Interpublic's Magna Global unit, reduced its outlook for 2014 ad spending, another -- Dentsu Aegis Network's Carat … Read the whole story
A new campaign for Big Lots, "Pet Focus Group," from O'Keefe, Reinhard & Paul showcases its variety of pet brands, including Purina, American Kennel … Read the whole story
The most-often-cited factor for the QSRs' sales trends is the growing number of consumers -- and Millennials in particular -- looking for healthier, fresher … Read the whole story
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Brands that use a disciplined approach, connecting core themes and stories across social and traditional media, succeed in something more tangible by reinforcing their … Read the whole story
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No matter what audience you are trying to reach next Sunday, the Sunday after, and every Sunday between now and Christmas, those people ARE … Read the whole story
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Since about 10:30 am on Sept. 9, all the world can seem to talk about is the shiny new blockbuster-hopeful from Apple, which you … Read the whole story
