After just a few years of delay, the FDA issued draft guidelines for pharmaceutical marketers using social media back in June, but -- surprise, surprise -- pharmaceutical companies aren't happy … Read the whole story
HootSuite may have to change its name to LootSuite. The social media marketing firm on Thursday announced closing a $60 million venture round, bringing … Read the whole story
The social media and youth marketing agency will continue to operate separately, but under the SMG umbrella. CEO Matt Britton will report to SMG … Read the whole story
Merial is encouraging dog owners to participate in the alliance's "Me and My Dog - Together Against Rabies" campaign by sharing a photo of … Read the whole story
The retail company is launching Pink My Pic, a digital charitable giving campaign that includes a Facebook-integrated microsite and a mobile optimized site. For … Read the whole story
Organic food marketer Cascadian Farm is on a mission to educate the world about the importance of bees and sustaining a threatened bee population. … Read the whole story
If mobile has contributed a unique art form to the culture, it's the selfie. So why not turn them into a new kind of … Read the whole story
Back in July, University of Maryland law professors James Grimmelmann and Leslie Meltzer Henry argued to the Federal Trade Commission that Facebook might have … Read the whole story