The Social Graf
by Erik Sass, Staff Writer
Social media advertising spending will more than double in just five years, according to a new forecast from BI Intelligence, which predicts that social ad revenues will jump 40% from … Read the whole story
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by Gavin O'Malley
Addressing a top concern among a majority of U.S. consumers, Facebook on Thursday debuted a simplified privacy policy. Facebook is making it easier for … Read the whole story
by Gavin O'Malley
Trying to solve its engagement problem, Twitter is planning to let users share what's happening in their world through native video, and highlight -- … Read the whole story
by Erik Sass
Victoria's Secret led the pack thanks to its strong presence on Instagram. On 10/12, Victoria's Secret garnered more engagement on Instagram than any other … Read the whole story
by Gavin O'Malley
Facebook would like nothing more than to facilitate stronger ties between its users and increase video usage in the process. Enter "Say Thanks" -- … Read the whole story
by Sarah Mahoney
Gen Y is far more likely to use their social media channels to talk about issues they care about, at about 71%, compared with … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
If proof were needed that we live in a mobile-first world, it comes today with the statistic nobody can ignore. Facebook makes two of … Read the whole story
COMMENTARY
by Ellen Jantsch
With more and more consumers expected to search on social media for gifts and promotions this holiday season, many retailers hoping to reach shoppers … Read the whole story