The Social Graf
by Erik Sass, Staff Writer
Long held up as a model for big city law enforcement in the U.S. and abroad, this week the New York City Police Department finds itself making headlines around the … Read the whole story
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by Gavin O'Malley
Adding to its mobile measurement offerings, Twitter just launched Answers -- a free mobile tracking tool -- to keep tabs on promoted and organic … Read the whole story
by Gavin O'Malley
Facebook just relaunched Slingshot, which is commonly referred to among average users and industry types as the social giant's Snapchat clone. Encouraging more "personal … Read the whole story
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by Gavin O'Malley
In terms of actual sales, social media still has little impact on the holiday season. Yet social giants like Facebook and Twitter are doing … Read the whole story
by Erik Sass
Pizza Hut tracked an increase over 2,000% as a result of its efforts to build its Facebook community. The national pizza chain had attracted … Read the whole story
by Karlene Lukovitz
The ads drew accusations of sexism for featuring images of women wearing dresses that appear to be made of milk, in suggestive poses (including … Read the whole story
by Gavin O'Malley
Fox Television Stations has tapped LiveRail, the video ad supply-side platform (SSP) recently acquired by Facebook, to help its local stations monetize their respective … Read the whole story
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by Richard Whitman, Columnist
So not exactly an agency effort in and of itself, this teamup between Ogilvy & Mather New York and UPS is still worthy of … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Facebook wants you to know that Twitter is not the only second-screen platform during prime time. But its rival weekly TV "Obsession Index" suggests … Read the whole story
COMMENTARY
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It's hard to write about advertising and marketing when the most potent thing to happen overnight, after the jury decision not to prosecute the … Read the whole story